Emerging
Practices that show potential to achieve desirable public health outcomes in a specific real-life setting and produce early results that are consistent with the objectives of the activities and thus indicate effectiveness.

Reaching the Hispanic Community About COVID-19 Through Existing Chronic Disease Prevention Programs

Calo W. A., Murray A., Francis E., Bermudez M., Kraschnewski J.

Release Date:

Case Study

Outreach/ Education/ Communications
Social and Community Context
Tools Included
Outside U.S.
ACCESS RESOURCE
Facemask

Mitigation and Prevention

This case study presents the adaptations made to existing infrastructure by the Penn State Project ECHO (Extension for Community Healthcare Outcomes) and Better Together REACH (a community–academic coalition using grant funds from Racial and Ethnic Approaches to Community Health) to address the needs of 2 Latinx communities in Pennsylvania due to disparities. Better Together REACH has leveraged strong community collaborations to implement locally tailored practice-based and evidence-based strategies aimed at increasing healthy nutrition programming, physical activity opportunities, and diabetes prevention programs. This initiative brings together more than 60 local organizations that are now working together to break down silos, share a common agenda to address health disparities, and improve community wellness and the quality of life for all their residents. The partnership was leveraged in 2020 for conducting outreach to Latinx communities, developing educational material and resources related to COVID-19 in Spanish, and organizing informational webinars in Spanish.

Resource Details

Outcomes of Interest

Reduction of Health Disparities

Priority Population(s)

Hispanic, Latino, or Latinx

Setting(s) of Implementation

Community

Geographic Area of Implementation

Implementation Period

2020